Perry Yeldham is the founder of 21Thirteen Design, Inc., and has worked closely with 100’s of authors, speakers, coaches, entrepreneurs, and a wide variety of companies to create their branding, messaging, and expand their online identities, including the branding of Rick Frishman, Author101 University, Jess Todtfeld, Algorithms for Success, Adam Giandomenico, Magnetic Speaker, Diane Forster, and many others.
Perry is a former bass player, teacher, composer, and Atlantic Records recording artist, and worked extensively around the world as a studio musician and live performer. He has toured and recorded as a sideman with acts such as Blues great John Lee Hooker, The Coasters, The Soul Survivors, Big Mama Thornton, Johnny Guitar Watson, Maxine Nightingale, Gilbert Montagné, and Nino Ferrer.
He's composed jingles for national companies as well as top 40 hits in countries ranging from the U.S. to England to Malaysia.
An alumnus of Berklee College of Music and the son of a well-known illustrator, Perry studied graphic design before embarking on his musical career, and later turned back to visual design after retiring as a professional musician.